About Profound Mauve
At #40243d, Profound Mauve is a deep purple with a softly saturated presence, nearest to royal_purple. In color psychology it reads as luxurious, creative, and regal — a deep presence, and it has a polish suited to premium positioning.
For text on Profound Mauve, white performs best at 13.66:1 — passing WCAG AAA. In a palette it suits primary roles.
Contrast Accessibility
With white
13.66:1
With black
1.54:1
Color Conversions
#40243d
rgb(64, 36, 61)
hsl(306°, 28%, 20%)
oklch(0.307 0.058 330.8)
cmyk(0%, 4400%, 500%, 7500%)
Tint & Shade Scale
A 10-step scale from light to dark, anchored to the base color at step 500. Click any swatch to copy its hex.
Tone Scale
Color mixed with gray — reduces saturation without changing lightness. Click any swatch to copy its hex.
Temperature
Hue shifted cooler and warmer in equal steps. Click any swatch to copy its hex.
Color Psychology
Adds: weight, authority, gravitas, subtlety, refinement · Reduces: playfulness, lightness, visual intensity
Palette Narrative
A vintage palette evoking anchoring, bold, creative. Well-suited for avant_garde and established brand contexts. A focused selection that communicates intent clearly.
Inspired Palettes
Shades
Lightness variations keeping hue and chroma intact
Monochromatic
Single hue with varied lightness and chroma
Complementary
Opposite hues on the color wheel for maximum contrast
Triadic
Three evenly spaced hues for vibrant balance
Analogous
Neighboring hues for natural, serene combinations
Split Complementary
Complement split into two flanking hues
Generic Gradient
Smooth lightness ramp from dark to light
Matching Gradient
Lightness ramp with a gentle hue drift
Skip Gradient
Alternating light and dark steps for rhythm
9 of 28 palettes from #40243d
Similar Colors
RAL 330 20 20 - Profound mauve
#41233DdeltaE 0.0RAL 320 20 20 - Aubergine mauve
#3D2641deltaE 0.0Juice Violet
#442238deltaE 0.0Deep Purple (Kokimurasaki)
#3A243BdeltaE 0.0RAL 340 20 20 - Juice violet
#452139deltaE 0.0Aubergine Mauve
#3B2741deltaE 0.0